Introduction of Airplay feature in set-top boxes and TV's

Recent times, the OTT platforms and online sports streaming applications available in TV's have changed the way we watch entertainment. However, most applications and TVs now have in-built Chromecast support enabling Android phones to have slight edge over iPhones, as iPhone supports only Airplay feature. With technology advancements and increase in usage of iPhone users across the country, I feel puzzled at unavailability of Airplay as standard feature in set-top boxes and in-built in most TV's. Apart from Samsung, most major leading TV brands have boycotted airplay feature in their ecosystem and Apple should have enabled those brands to include Airplay feature in addition to Chromecast support. With lack of Airplay feature in most TV's and set-top boxes, Apple is losing its user base for the following reasons

• Moving towards Android: Most mobile phone users will not be ready to switch their TVs in short-term and with those TV's having in-built Chromecast support, users will prefer mobile phones supporting Chromecast and gives Android phones an edge over iPhones. 
• Users unaware of Airplay: Chromecast has been widely popular among all mobile phone users including iPhone users, that most users were still unaware of the Airplay feature available in iOS and are still hesitant to use these features in their phones. 
• Application support for Airplay: Most Entertainment applications are now built-in with Chromecast support and even in iOS, the streaming and OTT apps support Chromecast support by default. Even if Airplay support is enabled within these applications for FREE by Apple, it would take another year or so, for the feature to be completely utilized by those developers. Only post successful utilization of Airplay in the entertainment apps, the users will find differentiating features and quality between Chromecast and Airplay.

To read more such articles, please feel free to check out the articles published in G R Team Sites.