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Synergy Through Outsourced Marketing

Sometimes, Boston advertising agencies can appear to be a dime a dozen. There are Boston web development companies, and Boston SEO (Search Engine Optimization) companies these days as well, and these firms can also tend to blend together as a homogenous field of companies all offering the same services for around the same prices. But marketing isn’t about being the same. It’s about pointing out those key differences that make an individual company or provider stand out. If an ad agency cannot do that for itself, what does that say about its ability to do that for its clients?

Another problem is that many of these companies over-specialize. For example, a Boston web development firm may create fantastic websites, but if that company only does websites and doesn’t handle any other marketing efforts, then small business owners also have to hire a marketing or advertising company as well as an SEO expert. And then who is left handling the project management? Ensuring that the work of these three entities is complementary? That it all flows well together and provides a unified image? No one. No one, or the small business owner him or herself, and that is both inefficient and counter-productive.

Still, for companies everywhere, not solely in Boston, SEO efforts are no longer optional. Websites must be optimized to increase search engine rankings. And of course, for any company that truly wants to make it in Boston, web development is essential and must blend seamlessly with all other marketing elements. The best way to have cohesive marketing, web development, and SEO efforts all boils down to one word: synergy.

Finding a company that is different from most Boston advertising agencies, that brings together advertising, marketing, SEO, and web development all under one roof, is not as difficult as it may seem. Outsourced marketing departments accomplish offer all of these services, creating a synergy wherein the sum impact of their services is far greater than that of the individual parts because it’s all managed in a uniform, coordinated manner. The web developers work with the SEO experts and content providers to get websites developed and written collaboratively, saving time and money. The marketing experts work with vendors, writers, and graphic designers to create cohesive branding and advertising pieces. Everyone collaborates, and the client wins. That’s synergy.

Understanding Complicated Computer Lingo

Do you struggle with technology? Many of us not only have a difficult time grasping technology in general, we may have a difficulty with some of the tech terms that we need to use on a regular basis. This can be especially difficult if we are in business and need to associate with individuals that may want to discuss these items or perhaps may have a broader understanding than what we have. Being able to stay in a conversation with these individuals can often mean the difference in how successful your business is going to be. That is why it is important for you to take a course which not only helps you understand a general computer language, they can give you a broader understanding on more specific items, such as a computer abbreviation.

There are a number of resources online that offer up to six-hour courses which can help to teach you those various computer abbreviations and give you the confidence that is necessary to communicate with those who are well-versed in a computer language. Taking a course can also help you to do much more than being able to discuss this information with IT professionals and others who may be more up-to-date with the industry. For example, being able to understand these various tech terms can give you the ability to hire people that are going to be able to take care of the technical items necessary for your business. They can also give you a more well-rounded idea of how software and hardware works, including operating systems and databases.

Life Insurance Myths and Misconceptions

Guest Blog By: Romi L.

Life Insurance “Rules”

There are many “common truths” about life insurance that are thrown around under the guise of helpful information, but many of these “truths” are based on misconceptions about how life insurance works and who should have it. The best way to determine the amount of insurance you need, if you need it at all, is to be evaluated by an insurance professional.

One myth that persists is that everyone needs life insurance. It is true that most individuals do need life insurance, but those who are very wealthy with little to no debt and enough resources to cover final costs may be okay without life insurance coverage. Life insurance may not be a prudent investment especially if they have no dependents that rely on their income for day-to-day living.

Another misconception that people have about life insurance is that they need so many times of their yearly income in coverage. This is common because it provides a convenient formula to follow when they shop for insurance, but the information is very faulty. People need to evaluate the amount of debt they have –i.e. mortgage, car note, and old medical bills – to ascertain the amount of coverage they should invest in.

Insurance Shopping Made Simple

You can obtain affordable quotes for Kaiser Permanente insurance to insure your family’s well being once you’re gone. The insurance professionals of Kaiser Permanente will help determine the amount of coverage you need for your family.

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Facts about Back Pain

Guest Blog By: Laurie P.

Back pain affects many people in this country. Here are some interesting facts that you may not have known about back pain. If you have any specific questions don’t hesitate to call St Louis spine doctors for answers.

• 8 out of 10 people will have back pain at some point during their lives. This means that 80 percent of people will have to deal with it at one time or another.

• 80 percent of lower back pain is referred to as “nonspecific” back pain. This means that there is no way to determine exactly what is specifically causing the back pain.

• 95 percent of back pain that is nonspecific will actually resolve itself within about six weeks, so often with good care and rest, you can heal yourself.

• Generally, many doctors now agree that taking an X-ray of your back is actually not that helpful in determining the cause of back pain. They liken it to taking a photograph of your car’s engine and then presenting it to your mechanic and expecting a clear diagnosis.

• Did you know that smokers are more at risk for developing back pain? Yet another reason to quit.

• Those who are in good physical shape and who exercise regularly have fewer occurrences of back pain and if they do get any, tend to recover much more quickly.

As you can see, back pain is fairly common. If you are having back pain, consult your doctor.

Bariatric Services

Guest Blog By: Sean J.

Obesity is becoming a very huge problem – not just in the United States but all across the globe. People are more sedentary and they just aren’t watching what they eat anymore. Sometimes the obesity leads to diabetes, heart conditions and other diseases.

There is no reason to be heavy. While it may seem like there is no hope because you have tried diet and exercise, there are still ways to get the weight off.

See a specialist!

There are specialists out there that focus on weight loss as the only thing that they do. This includes professional nutritionists that will design a special menu for you so that you eat those things and only those things that help weight loss.

Fitness specialists also exist. They can be your private trainer so that you can focus on all of your target areas and get the weight off effectively. You can become an all new you and change many health conditions around just by dropping the weight.

Many other specialists exist for weight loss surgery. Missouri bariatric services are available if you meet specific requirements. They can talk to you about your options of reducing the size of your stomach, which has been very effective in fighting obesity in many people all around the world.

The important thing is that you have various options to take. Specialists are located in every city so that you can get the weight off effectively and potentially save your life.

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5 Incredible Forums on Health Informatics

Forums are a great way to reach out to other professionals that are looking to connect with people within similar careers. In a forum you are able to make comments on a certain topics that were introduced by another member or you can introduce your own topics. The topics are generally related to what the content of the site is about. Health Informatics is an emerging career, so forums are a great way to get out some ideas for discussion that can be later made useful on the job. These forums are also a great place to involve yourself in networking. We found some incredible forums that will spark the interest of many Health Informatics professionals and students.

5 Incredible Forums on Health Informatics

1. http://healthinformaticsforum.com –A Social Network for Health Informatics Professionals and Students- The name of the forum says it all. Anyone involved in Health Informatics is welcome here. This forum has loads of information and resources. There are places to search for employment opportunities, see what events are upcoming in the Health Informatics field, and resource pages available for any one to look through and learn what is going on in the Health Informatics world.

2. http://www.bcs.org/category/9312 - This is an Information Technology website from the United Kingdom. We chose this site because we think it is a good idea to be aware of what goes on overseas. As technology grows the world seems to get smaller. Issues that they have in the United Kingdom for Health Informatics are not that far off from what the have in the United States. There are many forums that you can link into from this web page. Just type in Forum to search and choose your topic.

3. http://www.facebook.com/pages/health-informatics-forum/120155094721221 -This is a forum created on Facebook for Health Informatics professionals. Log on to Facebook and join this group and be a friend to many other professionals in the Health Informatics field.

4. http://www.indeed.com/forum?q=health+informatics – The website indeed.com is full of forums with numerous questions regarding health informatics. The forums are not specific to a specialty, there is a good amount of information on this site to get you information you are looking for. One of the sub categories is career advice. If you are wondering what other professional are wondering about ther Health Informatics field then come check this out.

5. http://www.facebook.com/group.php?gid=186776047993&v=wall – this Facebook forum is designed especially for students involved in Health Informatics studies. This was started in 2009 out of Canada. Since this Facebook forum has been around for 3 years there is plenty of discussion and ideas posted that would be very interesting to review. Have a look and see what you think of it.

Mare Lisa very much enjoys posting blogs for students interested in masters in nursing informatics programs.

St. Louis Medical Facilities

Guest Blog By: Cassie L.

If you are looking for surgical weight loss management, you need an experienced team of specialists to help you. With years of medical and professional experience, weight loss surgeons offer a range of cost-effective treatment options. This helps secure lasting results, along with effective health and disease management. If you reside in the St. Louis area, a number of medical clinics are available to meet your needs today.

St Louis hospitals have serviced countless patients since 1974. Whether it’s surgical weight loss or orthopedics, they offer an array of high quality medical and surgical services. This includes cardiology, geriatrics and emergency care. With highly dedicated doctors, surgeons and nurses, their Staff is committed to helping patients lead healthier lifestyles. For patients suffering from chronic chest pain, they even offer a fully accredited chest pain management center. A number of Geriatric emergency rooms are also available 24/7 for seniors.

With several area locations, these hospitals are widely utilized and tackle a number of medical ailments. For people with extensive back pain, the hospitals also feature spine specialists for your convenience. Whether it’s lower back swelling or scoliosis, the back and spine physicians can help reduce the pain and restore full mobility. The doctors also specialize in illness control, medication management, and offer on-site training for medical students.

Quality Care

To schedule an appointment, contact the area hospital of your choice. Experience quality care within a warm and nurturing environment.

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Facts to Know About Any West County Hospital

Guest Blog By: Jake L.

West County Hospital is a leading medical facility in Missouri. Since 1974, the hospital has serviced the health and medical needs of St. Louis County residents. As a 167-bed community care hospital, they offer a number of high quality services and programs. This includes surgical services, geriatrics, bariatric, orthopedics, and emergency care. They even offer an extensive surgical weight loss management program.

The facility is an accredited Chest Pain Center, and Primary Stroke Care Center. With an array of professional doctors, nurses, and practitioners, the hospital is known for its timely and effective services. It is also recognized by the Society of Chest Pain Centers, and serves as a Bariatric Surgery Center of Excellence.

West County offers affective weight loss surgery programs. If you want to permanently shed those unwanted pounds, simply visit their Bariatric Surgery Center of Excellence. From bariatric surgery to dietary assistance, they can truly help you get control of your life again. For senior patients, the hospital specializes in a range of geriatric services. In fact, they are the first medical venue in the St. Louis area to offer Geriatric Emergency Rooms.

For St. Louis residents suffering from chronic back pain, the hospital features some of the top spine specialists in the nation. From disease prevention to pain relief, West County Hospitals are designed to facilitate patients within time and budget. They also accept a variety of insurance plans. With warm and caring staff members, you are always guaranteed safe and timely services.

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Choose the Right Doctor

Guest Blog By: Jacob K.

Premier Medical Specialists work together to offer high-quality healthcare for residents in the Crestwood, South City, Kirkwood and Des Peres, Minn. areas. As a team, their physicians and staff focus on providing the highest standard of care for every patient, whether you are in search of an annual physical or need an internist. Their aim is to keep you healthy with wellness check-ups, health and pre-op screenings, to disease management for chronic conditions like hypertension, diabetes and heart disease.

The team takes pride in creating a comfortable environment where you can relax and trust in their services. They're currently accepting new patients. And keeping up with today’s technology they conveniently offer a download of the new patient form on their website, you can fill it out at your leisure before going to your appointment.

Collectively, the team of physicians participates in almost all major health insurance providers including Medicare and Medicaid. But be sure to call their office or check with your insurance company to see which of the physicians are in your network’s plan.

The team includes four physicians: Dr. Timothy McCann, internal medicine and hospitalist; Dr. Ana Danielyan, MD, internal medicine; Dr. Demetrios V. Politis, family medicine specialist; and Dr. Michael J. Reschak, internal medicine specialist.

Each physician is on staff at one or more of the area’s most reputable hospitals, including: Des Peres, St. Anthony’s, St. Clare, St. Mary’s, St. John’s, St. Luke’s and Barnes Jewish Hospital.